Tomorrow's thinking.
 
 
 

Humans are complex, so why use the same methodologies you know don't work? 

 
 
 
 
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Actionable. Predictive. Without biases.

BrandEmbrace® measures the degree a product or service is satisfying customers’ expectation — predicting product adoption, loyalty and switching. It furthermore delivers consumers decision requirements to clearly define need triggers (heuristics) for product improvements.

 
 

Act today, like you know tomorrow with up to 90% accuracy. 

 
 
 
 
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 BrandEmbrace® is the most leading-edge behavioral economics research tool that produces actionable and measurable insights to: 

 
 
DEMYSTIFY what factors turn potential customers into buyers

DEMYSTIFY what factors turn potential customers into buyers

MATCH the right customer with the right solution 

MATCH the right customer with the right solution 

UNCOVER satisfied consumers who should be targeted for repeat business, a bigger share or brand ambassadorship

UNCOVER satisfied consumers who should be targeted for repeat business, a bigger share or brand ambassadorship

BUILD behavioral economic models based on decision types 

BUILD behavioral economic models based on decision types 

 
 
 
TEST and predict trends and start-up market adoption 

TEST and predict trends and start-up market adoption 

 
DEFINE nudge strategies to increase engagement opportunities based on individual heuristics 

DEFINE nudge strategies to increase engagement opportunities based on individual heuristics 

 
CREATE independent AI platforms based on consumers' behavioral economic models

CREATE independent AI platforms based on consumers' behavioral economic models

 
 
 

Predictive outcomes for any industry around the globe.

 

Compare BrandEmbrace® to Other Choice Assessment Techniques:

 

By using BrandEmbrace you will avoid all known biases while receiving unique, valid, actionable and predictable intelligence on how your customers define expectation and make decisions.